These relatively new menu items for Tim Hortons turns out to be good value for your points, even if you redeem for a Medium instead (at a value per 10 points of $0.26). Be the first to know about all the latest topics on MapleMoney. Our goal at MapleMoney is to present readers with reliable financial advice and product choices that will help you achieve your financial goals. The first is getting information on customer behaviour. But if you don't have a smartphone, or just prefer to use your rewards … Before we get in to the levels, there are few important things to note: You have to be a registered user (linked your card to an account on the app) to choose your reward category. Join Tims TM Rewards. Earning rewards is very straightforward. Related: The Cheapest Way To Get Your Coffee Fix: A Comparison Of Coffee Beans, K Cups, And More Please read our Commenting Policy first. How to earn Tims® Rewards: Head to your favorite Tims and place your order. To do that, transparency is critical. Download the updated Tim Hortons mobile app, which allows you to track your status, scan for rewards and order directly through the app where you can earn visits and redeem rewards McDonalds McCafe works more like Tims Rewards, in that every 8th purchase is free. With every 8th coffee being free, your reward would be closer to 14%, still very attractive. To get started earning Tims Rewards, you’ll need to get set up with a physical rewards card during your next visit. How much your reward is worth will depend on how much you spend each time you make a purchase, and which item is redeemed for free, after your 7th purchase. “What’s in it for them is data that they get. Home of Canada's favourite coffee. Tim Hortons is overhauling the loyalty program its parent company says is among the factors dragging down sales and profits across the chain of coffee-and-doughnut stores. Meanwhile, Starbucks recently announced that it is going to roll out an “enhanced” reward system in April that would offer customers more flexibility. Previously, new Starbucks customers had to accrue 300 points before being able to redeem rewards. Tims Rewards comes long after some of the coffee chain’s biggest competitors, such as Starbucks and McDonald’s, launched their rewards systems. Of course, most people will spend much more than that per visit, so the value is greatly reduced. At Tim Hortons we believe balance is an important part of living well - that eating well and sometimes treating yourself can, and should, go together. Alone, this can equate to a value of over 8%, depending on how you redeem the points on the card. McDonald’s does give you a choice of coffee or a ‘fancy’ version, like latte. One nice touch is that if you happen to purchase multiple items when you become eligible for a reward, the most expensive item is free. There is no annual fee for this card. If you have been on the fence about trying a Tim Hortons smoothie or milkshake, you can at least do it without paying now and still get good value for your points. Furtado added that brands such as Tim Hortons take on loyalty programs knowing there will be a cost to giving out free products but do so for two main reasons. Tangerine customers have the option of selecting 3 categories, instead of just 2. After you place your order, scan your digital card from your Smartphone or a physical card to earn ten (10) Tims® Rewards points. To redeem a gift, friends can use their existing Tim Rewards account. “Tims Rewards allows us to say thank you,” Tim Hortons president Alex Macedo said in the release. Also, purchases must be at least 30 minutes apart. The four people behind you each buy one coffee and they get “1 purchase” each, so 4 purchases, for the same dollar value in transactions. WATCH: Battle brewing between Tim Hortons and franchisees. The … Alyssa Furtado, CEO of Ratehub.ca, explained that Tim Hortons’ reward program is quite similar to McDonald’s and is simpler than the one Starbucks offers. Here’s a quick look at 3 cards that would qualify. So when you think about it, you’re being penalized because you are ordering four coffees at once. With McDonald’s however, only hot beverages qualify for both earning and redemption, so items such as cookies or muffins are ineligible. “If you’re a consumer that goes to Tim Hortons regularly and your cheque size is pretty small, that’s when this program is really valuable,” she said. Last April, a survey by Leger research group found that Tim Hortons’ brand reputation took a hit amid employee benefits disputes between franchisees. Tim Rewards physical cards will continue to be scanned in restaurants – a smartphone is not required to take advantage of Tims Rewards as a registered member. With such a simple set up, it’s difficult to maximize rewards using the Tims Rewards program on its own. Tim Hortons advertises a total of 14 different rewards levels, each of which allows the customer to redeem points for a different class of menu items. Tom Drake is the owner and head writer of the award-winning MapleMoney. Is the Tim Hortons’ brand permanently coffee stained? Matthew Lau of PointsHogger.com explained to Global News that there really doesn’t seem to be a catch or any hidden costs associated with the coffee chain’s rewards system. She noted that Starbucks’ program, for example, is based on how much money is spent, but Tim Hortons’ is about the number of visits. “I think more people decide based on taste so if you’re like, ‘I can’t drink Tim Hortons coffee,’ and you only like Starbucks then you might not poach those clients,” he explained. Is it enough, however, to cause someone to switch to Tim Hortons from their restaurant of choice? On every eligible purchase, you’ll earn 10 points. To get started earning Tims Rewards, you’ll need to get set up with a physical rewards card during your next visit. What’s more likely to happen, is that existing Tims customers will spend more money on coffee and donuts. ‘Good news’: Coronavirus vaccine will still protect against new U.K. variant, WHO says, Ontario reports 2,202 new coronavirus cases, COVID-19 hospitalizations surpass 1,000, Ontario to enter ‘provincewide shutdown’ on Boxing Day, Coronavirus pushes 2020 U.S. death toll past 3 million, highest in history, Crises swirl around Trump in his final weeks of presidency, Coronavirus: WHO says new virus strain from U.K. being studied, Coronavirus: Ontario Premier Ford announces provincewide lockdown amid rising case numbers, Dr. Michael Gardam on facing Canada’s health crises and his own, Alberta COVID-19 intensive care unit patient shares experience, BC Recovery Benefit applicants frustrated by requests for additional information, Tim Hortons’ reputation plummets in new survey — why Canadians may be fed up, Why Tim Hortons coffee lids are about to change, Tim Hortons doughnut raises $800K for Humboldt after stirring up controversy. He added that Tim Hortons’ reward system “forces you to redeem” every few purchases, which helps ensure that consumers will actually reap the benefits — rather than end up saving up points or forgetting about them. For example, if you are registered to receive rewards at 70 points and want to redeem for a 50 point item you'll have to go into your Tims Rewards account (online or via the app) and change your registered … In my opinion, Tims Rewards comes out ahead, due to the minimum spend required to earn a free food item or beverage. An eligible purchase is defined as one that is at least 50 cents, and made at least 30 minutes later than your previous purchase. Tim Hortons says all new and active members of the Tim Rewards program will get a bonus 50 points, which should be available in its mobile app for redemption. After every 7 eligible purchases made at a Tims location, you’ll be rewarded with a free coffee, tea, or a baked good of your choice. If they are not members, they can redeem it via a one-time QR code within their email. The number seven is lucky for a reason, especially for coffee and donut lovers. After all, why not earn points when you spend, especially if it’s not costing you anything. Customers must pre-select the type of items they wish to redeem their points for. Please enable JavaScript in your browser. Depending on how you choose to redeem your AMEX Membership Rewards points (you’ll get $0.01 per point on travel), you could essentially be earning back an extra 5% on your food purchases. Here’s a no-fee credit card option that will earn you 2% on money spent at restaurants like Tims. People in line aren’t too happy, but it did start a conversation the other day when one guy in line said “why don’t you just give him four purchases when he purchases for coffees?” I agree, as did most of the line. When you combine that with a free food item or beverage after every 7th trip to Tims, it’s a great combination for a loyal Tims customer. The coffee chain stated in a press release on Is the Tim Hortons’ brand permanently coffee stained? With a career as a Financial Analyst and over a decade writing about personal finance, Tom has the knowledge to help you get control of your money and make it work for you. CERB repayments: What are taxpayers supposed to do when even tax pros aren’t sure? MapleMoney receives compensation from some companies issuing financial products, like credit cards and bank accounts, that appear on this site. To see all 14 levels of the rewards menu, a … “If you’re a coffee drinker and you’re not super picky, why not have both?”, Tim Hortons launches rewards program — here’s how it compares to the competition. Almost any time a retailer is offering a free rewards program, my answer is yes, it’s worth signing up. The annual fee for this card is also $120. Lau noted that a program like this probably won’t make customers go out of their way to purchase Tim Hortons coffee. But it doesn't stop there – for a limited time, you can instantly receive a reward when you register your card on the Tim Hortons mobile app and make a purchase that's greater than $1.50. Let us thank you. According to the Tims website, if you use the mobile app to order ahead and pay, you can select an option to bank your reward upon checkout. That’s a great return, better than you would get from McDonald’s, and far superior to Starbucks. I don’t want the app! Let’s take a look at how it all works. Tim Hortons’ ranking fell to No. Once you start redeeming your points, you’ll be able to redeem for items in 13 different reward levels. WATCH: Is the Tim Hortons’ brand permanently coffee-stained? 50 in 2018, down from No. So I don’t. The new program – Tims Rewards, is easy to follow and allows customers to earn free items without having to spend large amounts of money. Consumers who join the program can have a free coffee, tea or baked good after every seventh visit — … Customers get a free rewards card and can track their purchases through a mobile app. Or, you can download the Tims mobile app, which is available for both iPhone and Android devices, scan whenever you make a purchase. For example, if you only spent $.99 (the price of a single donut) on each of your next 7 trips to Tims, then selected a large coffee on your 8th visit, your reward would carry a value of almost 30% (spend $7, earn $2)! In case you’re wondering, you can bank as many as 5 rewards, but free items must be used up within 120 days or they will expire. The second reason companies take on loyalty programs is to keep customers happy — and get a better reputation. This eGift Card is redeemable at participating Tim Hortons locations in Canada.. eGift Cards have no fees and never expire. Tim Hortons' rewards program is changing and it seems to be for the better. The company boasted about the rewards program in a press release, saying it has “some of the most loyal guests in Canada.”, READ MORE: Tim Hortons’ reputation plummets in new survey — why Canadians may be fed up. If you prefer a cash back credit card or no fee card , the Tangerine Money-Back Card will earn you 2% cash back at Tim Hortons (provided you have restaurants as one of your chosen bonus categories). Tim Hortons is overhauling its loyalty program after parent company Restaurant Brands International Inc. announced that profits at the coffee chain are down, ... Customers with a Tims Rewards card used to be able to redeem for a free coffee or baked good after every seventh purchase. Unless a post is clearly marked “Sponsored”, however, products mentioned in editorial articles and reviews are based on the author’s subjective assessment of their value to readers, not compensation. Unlike other programs where you can choose what you want to redeem your points for at time of purchase the revamped Tims Rewards program will require you to register for the reward level you want. It builds loyalty with their customers,” Furtado said, adding that Tim Hortons is also “showing franchisee owners they’re providing value by helping them launch programs like this.”. It can then be redeemed the next time you are paying in-store, and will automatically be assigned to the highest-priced item. WATCH: Loblaw merges PC Points with Shoppers Optimum. Tim Hortons kicked off its Tims Rewards program Wednesday, adding one more coffee loyalty program to the several others already offered in Canada. Tim Hortons began warning customers weeks ago that its Tims Rewards would go all digital Jan. 1. I prefer the McD system, as all I ever really get are coffees (and I will agree that McD’s coffee tastes better). 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